Virgin mobile is a very famous brand, which is used by various telecommunication companies in the world. Headquarter of Virgin mobile is situated in United Kingdom. Virgin mobiles have its local operations in many countries including Australia, Canada, India, France, chili, Greece and South Africa. International business of Virgin mobile company act as an independent entity with a partnership with the owner of virgin mobile and the existing mobile company. Actually, virgin mobile issue a licenses to a mobile service provider and the company operates the network infrastructure. Virgin mobile provide services in India. Gsm mobile services with sim card are used in India. Virgin mobile offers various services including gsm, prepaid, postpaid and internet services worldwide.
Reasons for failure of Virgin Mobile in India
Virgin mobile launched its brand in India on March 2008. Virgin mobile launched its services through a popular Indian franchise Tata Teleservices. It was the seventh largest global launch of Virgin mobile. It provided its services about few days and caught by some controversies. There aroused an issue about the virgin mobile services by the department of telecom. The issue was, virgin mobile has not entered in India as a mobile virtual network operator also called MVNO. In New Delhi, the department of telecom had an enquiry on the alliance of Tata Teleservices and virgin mobile. Dot got the answers about all the controversy on the services of virgin in India. The board said that. This tie-up of virgin mobile was not under the mobile virtual network operator in India. Earlier it was said by department of telecom that, there is no issue with the tie-up, and it was written by cellular operation association of India that virgin is operating as MVNO in India. However, the department of telecom took the final decision and it was the actual reason of failure of virgin mobile in India.
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